A coffee fundraiser works because people already buy coffee every week. Put your group's name on the bag, take orders before you roast, and every sale goes toward your cause without a garage full of leftover inventory. It works for churches, schools, sports teams, and nonprofits across the Richmond area.
Here is how to set one up with a private label bag.
Key takeaways
- Coffee sells because people already drink it every day.
- Offer two or three coffees, including a decaf.
- Put your group's name and your cause on the bag.
- Take preorders, then place one order. No leftover stock.
- Thank every buyer and share what you raised.
Why coffee beats candy bars and wrapping paper
- People use it up. A good bag of coffee gets finished, so supporters come back and order again.
- It carries your name. Your logo sits on the kitchen counter for weeks.
- It fits every season. Holiday gifts, teacher thank-yous, and spring drives all work.
The fundraiser at a glance
| Step | Your group | Carytown |
|---|---|---|
| 1. Coffees | Pick two or three | Help you taste and choose |
| 2. Bag | Share your name, logo, and cause | Design the bag with you |
| 3. Preorders | Collect orders for a set window | Roast to order once you place it |
| 4. Price | Set a price that funds your goal | Walk through cost and timing |
| 5. Pickup | Hand out bags and say thank you | Ship or deliver the order to you |
Step 1: Choose your coffees
Keep it simple. Two or three choices cover most buyers:
- A lighter, easy-drinking blend like Breakfast Blend
- A dark roast for the strong-coffee crowd, like French Roast
- A decaf, so nobody has to say no, like our Decaf
Holiday drive? A seasonal flavor like Holiday Cookie can make a good fourth option. Not sure what your supporters like? Browse our coffee lineup and taste a few before you pick.
Step 2: Design your bag
This is where private label comes in. Your group's name and logo go on the bag. Add a line about what the money supports, so buyers can see where it goes. No artwork yet? We design the bag with you.
Step 3: Take orders before you roast
Preorders are the secret to a fundraiser that does not leave you holding extra stock. Collect orders for a set window, then place one order with us. We roast to order in small batches in Midlothian, so every supporter gets coffee roasted after they ordered it.
Make ordering easy: a simple order form, a clear price, and a pickup day or delivery plan.
Ask whole bean or ground on the order form. It saves a round of follow-up texts, and every supporter gets coffee that fits their kitchen.
Step 4: Set your price
Price each bag so it covers your cost and leaves a clear amount for your cause. Tell supporters what each bag raises. We go through pricing and timing with you when you request a private label quote.
Step 5: Hand it out and say thank you
Plan a pickup after a service, a game, or a school event. Thank every buyer, and tell them what the fundraiser accomplished. A good first run makes the next one easier.
Private label is not only for big brands
It works for a church fundraiser, a restaurant's house blend, or a hotel gift shop. Every program is kept confidential, with protective pricing. Read more in private label coffee: how it works and who it is for.
Your fundraiser checklist
- Pick two or three coffees.
- Design the bag with your name and your cause.
- Open a preorder window.
- Set a price that funds your goal.
- Place one order, then plan pickup.
- Thank your buyers and share the results.
Ready to plan yours? Request a private label quote or call us at (804) 378-2363.